7 Types of B2B Email Marketing Campaigns You Should Be Using Today

If you’ve somehow been lead to believe that email is dead – think again. B2B email marketing is very much alive and doing quite well for itself. In fact, statistics from Demandwave’s State of B2B Digital Marketing show that email marketing is not only still relevant, but it’s dominating the digital marketing scene. According to the report, … Continued

10 Email Marketing Best Practices

Email is inevitably an integral part of your marketing strategy. But are you getting the most out of your emails? Before you hit send on your next email campaign, check to make sure you are following these email marketing best practices to increase open and click-through rates. Send From a Person, Not a Distribution Email Address … Continued