Are Your Customers Trying to Tell You Something? Start Listening with Social Media Monitoring.

While monitoring social media activity is now a best practice for many consumer brands, Business-to-Business (B2B) companies have been slower to make the connection. However, those B2Bers that are taking the plunge are seeing positive results. Mostly that’s because targeted social media efforts wrapped into a unified digital marketing strategy can help companies get to … Continued

Quick Tips to Updating Your Professional Profile

Whether you’re looking for a new job or just looking to grow your business, it’s always a good time for you to refresh your professional profile. A bio speaks about your reputation, attributes, expertise, and background.  When creating a professional profile, it can be difficult to talk yourself up or even describe yourself on paper. … Continued